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In all Electronic Products, cheap beatsHeadset Perhaps the most popular but also the leastBeats By Dre Solo interesting of a class of products.Beats By Dre Spider-Man Few could imagine that the market segment, with a very large scale sales and industry: data show that in 2009 China Headset Sales volume reached 470 million, while 2010 is expected to more than 750 million, accounting for global market Sell Amount of 1 / 3. But with such a large volume that is asymmetrical headset market chaos.
Cohabitation troubled headset market “Headset market like an hourglass, the above is a superior foreign brands, the following are endless cottage industries, ” commented one industry. On the one hand, these enterprises have been immersed in the headset industry for many years, in the high-end users have a high profile and many who own cluster. On the other hand, the domestic selling price of branded products is unattainable, in the hundreds of thousands of prices prohibitive to many ordinary users, even if these headphones fans also very critical of the pricing of foreign brands: “the same model, compared know what the price of domestic and foreign, the gap is very large, certainly not the reason like customs duties, which is simply the price of domestic profits. This led to the proliferation of parallel imports. “. ”
For this situation, the years in the headset industry practitioners who frankly, is rooted in the lack of consumer headset market, proper guidance, resulting in blind worship of foreign brands public. “If you say the gap between the professional headset in the million-level technology gap does exist, but thousands of users within the headset for the mass products, domestic manufacturers have been relatively mature technology, and product cost-effective, quality assurance is also a good. only foreign brand identity by emphasizing the country, emphasizing the history, stressed that culture to attract customers, in fact, thousands of foreign brand headphones are basically the following are the domestic generation of factory-made. ”
Shuffle quietly for domestic brands Headset Speaker All audio products, but in process manufacturing, there are very different. Speaker Big, in every room can play big; headphones seem small, easy to manufacture, but in fact in some areas but a higher technical requirements. According to insiders, from 2004 walker since the project began operation of the headset, through constant exploration, and gradually mastered the headset’s design and development capability, especially in some of the core components of the technology and manufacturing capabilities. Accompanied them, is the large market to enhance sales. 2009, the Edifier Headphone 64% sales surge, has shown a good upward trend. With the future of 2. 7 million sets of high-performance headphone construction projects put into operation, is bound to further enhance the Walkman headphones product technology content, product performance, to meet the market’s high-fidelity headphones exact specifications.
“Our products, whether manufacturing process, raw materials or design structure, have been carefully designed and rigorous testing, the product quality, the walker is very confident and compared to any one brand. ” A walker Product Leader said. According to reports, Edifier in 2009 for the English listening comprehension test in Jiangsu Province has provided 10 million dedicated USB headset products, 13 cities in Jiangsu Province 900 000 2, 500 test centers in three days of the actual exam candidates during use, with no failures.
Industry noted that China headset manufacturers are still in early stages of development, experience in manufacturing and the Music Understand there is still a long way to go. Would like to see more walker so strong and play the role of business, by keeping its own technical strength and innovation of production processes, so that the general public to better appreciate the charm of domestic high-quality headphones.
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