The movie has been in development for what feels like a decade, so it’s not that shocking that Universal Pictures would release what appears to be a dated one sheet for Jim Sheridan’s Dream House, their suspense thriller starring Daniel Craig, Naomi Watts, Rachel Weisz, Marton Csokas, Elias Koteas and Jane Alexander. Arriving in theaters September 30, the poster features the Atenton family reaching to enter their brand new house in New England. It gets the point across, but I find it lacks in impact — it sort of reminds me of those late ’90s/early ’00s “floating heads” posters.

“Successful publisher Will Atenton (Craig) quit a high power job in Manhattan to relocate his wife, Libby (Weisz), and two girls to a quaint New England town. But as they settle into their new life, they discover their perfect home was the murder scene of a mother and her children. And the entire city believes it was at the hands of the husband who survived.

When Will investigates, he’s not sure if he’s starting to see ghosts or if the tragic story is just hitting too close to home. His only clues come from Ann Paterson (Watts), a mysterious neighbor who knew those who were shot. And as Will and Ann piece together the haunting puzzle, they must find out who murdered the family in Will’s dream house before he returns to kill again.”