Oscar-nominated Juno star Ellen Page (pictured inside; Hard Candy) is set to topline Drag Me to Hell, a horror film that Sam Raimi will direct as his next film. Universal Pictures has acquired domestic and some international rights to the film, which begins shooting March 17 in LA. The film’s described as a morality tale about the unwitting recipient of a supernatural curse. This marks a genre return for Raimi after directing a trio of “Spider-Man” films. “Sam Raimi’s return to horror is a cause for celebration,” said Shmuger and Linde. “Having Ellen Page onboard to star is an abundance of riches.” The pic was scripted by Sam and Ivan Raimi.