Opening February 5 is Adam Green’s Sundance Film Festival selection Frozen (review), which thus far has received mostly positive critical praise (we’ll have a second opinion from Ryan Daley shortly). With the chiller arriving in theaters next Friday, Anchor Bay has finally started to promote the flick on TV, with the first spot available for viewing below. Click here for theatrical locations and more info. Directed by Green (Hatchet), Frozen follows three skiers (Emma Bell, Shawn Ashmore and Kevin Zegers) who are mistakenly stranded on a chairlift, forced to make life-or-death choices that prove more perilous than staying put and freezing to death. “A typical day on the slopes turns into a chilling nightmare for three snowboarders when they get stranded on the chairlift before their last run. As the ski patrol switches off the night lights, they realize with growing panic that theyve been left behind dangling high off the ground with no way down.

With the resort closed until the following weekend and frostbite and hypothermia already setting in, the trio is forced to take desperate measures to escape off the mountain before they freeze to death. Once they make their move, they discover with horror that they have much more to fear than just the frigid cold. As they combat unexpected obstacles, they start to question if their will to survive is strong enough to overcome the worst ways to die.”