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Could Capcom’s Mysterious Viral Marketing Campaign Be Related To Resident Evil 6?
A creepy new viral marketing campaign has popped up called ‘No Hope Left’, and like all mysterious things, the people of the Internet have banded together to come a little closer to solving its riddles. It started off as a website covered with pictures and videos of a single message “No Hope Left”. What made this a little more intriguing was the odd symbol used in place of the first ‘O’, which my boundless skills in investigative journalism have identified as a biohazard symbol.
Until today the source of the viral ads was unknown, but thanks to The Sixth Axis, the source has been confirmed to be none other than Capcom. I have some videos and a more info waiting for you after break — let’s see if we can’t figure out what all this is about. In case you’ve been living under a particularly large rock, Capcom’s Resident Evil franchise has been pretty busy lately. The Resident… err, Re5ident Evil: Retribution trailer is due to strike the interwebs tomorrow, and both Resident Evil: Revelations and Operation Raccoon City are preparing to take over our very lives.
It’s a little strange to me that Capcom would start advertising another Resident Evil game when Revelations and Operation Raccoon City still aren’t out, but I love me a good viral ad campaign, so I won’t complain. Someone who does complain is the sobbing woman in the video below. We get it, you’re about to die, slowly and most likely very painfully. Get over it.
Creepy, right? Thankfully, we won’t have to wait long to find out exactly what all this means, because we have a date, and that date is:
2pm Tomorrow.
You want to know what else is going on tomorrow? How about Capcom’s celebration of Resident Evil’s 15th anniversary, which they will be streaming live on their Ustream channel. Seems like a dandy time to make an announcement, if you ask me.
What do you think of all this? Are you ready to start getting excited for another Resident Evil game?
News via The Sixth Axis and the No Hope Left website
We have the Jason Universe to thank for the recent return of Jason Voorhees, with the short film Sweet Revenge and Jason’s arrival in Dead by Daylight helping to bring the hockey mask-wearing horror icon back into our lives. What else is planned, you ask?
In a chat with Variety this week, Jason Universe’s Robbie Barsamian teases that everything we’ve seen up to this point is just the tip of the iceberg when it comes to Jason’s return.
“We’ve been busy behind the scenes laying the foundation that everyone is finally starting to see come to life, but this is just the tip of the iceberg,” Barsamian teases.
“We have a thrilling lineup of new projects that we can’t wait to share more details on soon.”
Barsamian also notes during the chat with Variety, “We want to give fans fresh takes on what they love most about Jason and continue to expand his world in authentic ways that resonate with horror fans today.” One of those expansions will take the form of the upcoming Peacock and A24 series “Crystal Lake,” which stars Linda Cardellini as Pamela Voorhees.
“The Crystal Lake TV series will take fans back in time to tell the story of how Pamela Voorhees came to be the mother of all slashers,” Barsamian tells Variety this week.
“Crystal Lake” premieres October 15 on Peacock.
Callum Vinson (“Chucky”) is playing young Jason in “Crystal Lake,” which will tell the origin story of the masked slasher who has stalked the grounds of Crystal Lake for decades.
Last year, the Jason Universe team had teased that a new movie and a new video game are top priorities for the near future. But at this time we have no updates on either front.
Stay tuned for more from the Jason Universe.
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