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‘Twilight’ Set to Become a New Toy Line

Tonner Doll Company, an award-winning designer and manufacturer of high-end collectible dolls and figures, has been granted the license for character figures based on the much-anticipated Twilight, which arrives in theatres nation-wide on November 21, 2008, reports Action-Figure.com.

Sculpted in the likenesses of the film’s lead characters – Edward Cullen (as portrayed by Robert Pattinson) and Bella Swan (as portrayed by Kristen Stewart), – each fully-authorized, highly-collectible TONNER CHARACTER FIGURE(TM) (TCF) will give fans the opportunity to possess their very own Edward and Bella for all eternity. TWILIGHT TONNER CHARACTER FIGURES(TM) range from 15″-17″ tall with multiple articulated joints for expressive movement and mobility. In keeping with the fine detail and high-end quality of Tonner’s other popular product lines, they will feature hand-detailed face painting, rooted hair, and authentic costuming.

Based on Stephenie Meyer’s best-selling book series, having sold more than 10 million copies domestically, Twilight has captured the attention of readers of all ages, via its action-packed, modern-day love story between a teenage girl and a “good” vampire, who must protect her from “bad” vampires while resisting his natural instincts.

Tonner’s marketing division began to take shape with its HARRY POTTER film series and is now in full swing with the addition of TWILIGHT. Romances are abundant in both storylines and have become much more important elements to this burgeoning, sought after segment of buyers. “TWILIGHT was the perfect project to help launch us further into the teen and adult market,” Robert Tonner, CEO and head designer of the TONNER Company says.

“I am a huge fan of Stephenie Meyer’s work and I intend to read everything she writes,” Tonner explains. “She is unbelievably talented and it’s an honor to be able to work on this project.”

Tonner plans to release other characters from the film in addition to Edward and Bella. “I want to make them all,” Tonner admits. “I’m having such a blast reading the books and getting to know all of the characters. I’m also reviewing movie stills, sculpting and designing. I’m completely immersed in their world,” he says.

TONNER CHARACTER FIGURES(TM) can be purchased direct via tonnercompanystore.com as well as at gift and toy specialty retailers nationwide, including FAO Schwarz.

Source: Action-Figure.com