Released in theaters February 27, 1987, Chuck Russell’s A Nightmare on Elm Street 3: Dream Warriors arrived on home video later that year to great hype. The first two had sold over 300k units (at the time the VHS copies were $100 and up), and home video distributor Media Home Entertainment was ready to give the franchise a major push.
I believe this may have been hiding on the original A Nightmare on Elm Street DVD box set as an extra feature (the bonus disc was a maze and it took hours to find everything), but Mr. Barkan brought it to my attention that it was now online. What we’ve posted below is Media Home Entertainment’s video rental promo that features Robert Englund as Freddy Krueger telling retailers why they must score some A Nightmare on Elm Street 3: Dream Warriors units. It’s super hokey and cheesy, but it’s really cool to see what it was like back in the 80’s when distributors were trying to convince the almighty Blockbusters of the world to take their product.
“Welcome to prime time, bitch.“