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[Box Office] ‘Machete Kills’: One of the Worst Openings in History…

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Website Box Office Mojo pointed out Sunday morning that Robert Rodriguez’s Machete Kills had one of the worst starts ever for a movie in over 2,500 theaters.

Open Road was hoping that the jam-packed roster of stars – including Danny Trejo, Michelle Rodriguez, Mel Gibson, Jessica Alba, Demian Bichir, Amber Heard, Sofia Vergara, Zoe Saldana, Edward James Olmos, Charlie Sheen, Elise Avellan, Electra Avellan, William Sadler, Lady Gaga, Alexa Vega, Vanessa Hudgens and Marko Zaror – would sell the movie. Unfortunately, it was overshadowed by both Gravity and Captain Phillips, as well as a hefty amount of negative reviews (30% on Rotten Tomatoes).

Last week I had pointed out that I thought it was bizarre how much stock Open Road was putting into “Modern Family” star Sofia Vergara, as if she could sell a movie like Nicole Kidman. Even with a push from Lady Gaga and Mel Gibson the movie failed to gain any traction, proving once again that stars don’t always sell movies – on the polar opposite, Warner Bros.’ Gravity is kicking ass because it’s a good, no, great movie, and word of mouth is hot as hell. Yes, George Clooney and Sandra Bullock star, but my personal reaction is that they weren’t used to sell the movie as much as critical acclaim and great footage.

Whatever the case may be, Machete Kills opened to $3.8M, which is the 8th worst opening in history (there’s nothing like being in the company of Firehouse Dog!) for a movie in over 2,500 theaters.

What’s interesting is that Fox’s Machete opened to $11M and went on to $26M, which is great for the low price of an indie production. So what happened? Was it bad marketing (I actually thought the trailers were cool, for what it’s worth)? Bad timing? Or maybe people just hated the first movie (it sucked) and didn’t want to waste their money on the second?

The one question that now has to be asked is can Rodriguez get the third film off the ground, and would anyone even care if he didn’t?

You?

Horror movie fanatic who co-founded Bloody Disgusting in 2001. Producer on Southbound, V/H/S/2/3/94, SiREN, Under the Bed, and A Horrible Way to Die. Chicago-based. Horror, pizza and basketball connoisseur. Taco Bell daily. Franchise favs: Hellraiser, Child's Play, A Nightmare on Elm Street, Halloween, Scream and Friday the 13th. Horror 365 days a year.

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SCREAMBOX Investigates UFOs and Extraterrestrials: Several Documentaries Streaming Right Now!

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As someone who is obsessed with UFOS (or more recently known as UAPs) and the concept of extraterrestrials, I love a good documentary. Sightings have been on the rise since the 1940s, with the atomic bomb seemingly acting as a catalyst for new visitors. But what are these UFOs/UAPs? Is there an explanation or are they simply beyond our explanation? Why are they here? Who are they? How much do our governments know? The questions are endless and so are the documentaries that attempt to uncover the secrets behind decades of sightings and alleged confrontations.

Whether you’re a seasoned viewer or new to the rabbit hole, there’s always a handful of interesting documentaries to get your neurons firing and leave you with sleepless nights. SCREAMBOX is investigating with the addition of several docs, all streaming now on the Bloody Disgusting-powered service. Here’s the breakdown:

Aliens (2021): Beam into this unidentified streaming documentary for a glimpse into Extraterrestrial life. Aliens are hypothetical life forms that may occur outside Earth or that did not originate on Earth.

Aliens Uncovered: Origins (2021): Before Area 51, hidden deep in the desert, the military discovered a hidden gem that helped them create Project Bluebook.

Aliens Uncovered: ET or Man-Made (2022): The crash of Roswell wasn’t meant for New Mexico. In 1947, a neighboring state had 3 major sightings that were swept under the rug.

Aliens Uncovered: The Golden Record (2023): In the late 70s, the US government launched a message to our distant neighbors.

Roswell (2021): This high-flying documentary examines the July 1947 crash of a United States Army Air Forces balloon at a ranch near Roswell, New Mexico. Theories claim the crash was actually that of a flying saucer, but what is the truth?

Also check out:

The British UFO Files (2004): Since the 1940’s the British Government has been investigating the Flying Saucer phenomenon. High-ranking military and government personnel, speak out for the first time, offering unique eyewitness accounts and inside information.

Alien Abductions and Paranormal Sightings (2016): Amazing Footage and stories from real people as they reveal their personal encounters of being abducted by Aliens.

And do not miss Hellier (2019): A crew of paranormal researchers find themselves in a dying coal town, where a series of strange coincidences lead them to a decades-old mystery.

These documentaries join SCREAMBOX’s growing library of unique horror content, including Onyx the Fortuitous and the Talisman of Souls, Here for Blood, Terrifier 2, RoboDoc: The Creation of RoboCop, Hollywood Dreams & Nightmares: The Robert Englund Story, The Outwaters, Living with Chucky, Project Wolf Hunting, and Pennywise: The Story of IT.

Start screaming now with SCREAMBOX on iOS, Android, Apple TV, Prime Video, Roku, YouTube TV, Samsung, Comcast, Cox, and Screambox.com.

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