The “Archduke of Nightmares” would definitely like fries with that.

Hot off a theatrical and video-on-demand run in January, RLJE and Raven Banner’s witty PG: Psycho Goreman is now invading Lester D’s Reel Diner (St. Catharine’s, Ontario) with a promotional kids’ meal program, Bloody Disgusting exclusively learned.

Known for their movie-inspired décor and menu items, Lester D’s will offer a hilariously-named “Hunky Boy Reel Meal Deal” which will feature a special kids’ meal in a collectible Psycho Goreman activity box for youngsters. Additionally, two 16 oz. collector glasses of the title character PG and his nemesis Pandora will be available for purchase with a beverage of the customer’s choosing.

The program was the brainchild of the team at Plastic Meatball, known for developing licensed merchandise that is era-authentic for the brands they’re working with. In the case of PG, the film has a distinctly early 90s vibe – a period that was rife with fast food tie-ins for popular films.

Check out an exclusive look at this perfect retro TV spot, with additional details below.

“We were in the midst of developing a set of retro-inspired, fast-food style glassware for the overarching merch program and thought it would be funny to put the name of what we thought was a fictional restaurant from the film into the design,” said Mark Morse, President of Plastic Meatball. “When we learned it was a real chain based in Canada we said, ‘We’ve got to do a full-blown program with these guys – kids’ meals, in-store standees, the works!’ – especially knowing how hard restaurants have been hit as a result of the pandemic.”

Indeed, the promotional tie-in is made all the more synergistic since Lester D’s is actually featured in the film, with a key scene shot at the flagship St. Catharines, Ontario location. The crew returned there to shoot a series of promotional spots for the program, which will air in some local markets and be distributed via social channels.

“When the team at Plastic Meatball pitched us the idea of making this a real promotional program, our first call was to Lester D’s to see if they’d be open to it,” said Peter Kuplowsky, co-producer of PG: Psycho Goreman. “The second was to the crew to start prepping for a commercial shoot. Not only does the entire program align with the spirit of the film, but it also provides folks with a reason to give their patronage to a restaurant we love in a difficult time.”

The Psycho Goreman tie-in will run at participating Lester D’s locations starting the first week of April and continue until stock runs out. For those fans who don’t live near a participating restaurant and just need the promo items for their collection, a limited number will be available on the Plastic Meatball website.

In addition to the Lester D’s promotional items, a full suite of Psycho Goreman products has been developed by Plastic Meatball, including a line of 3 ¾” action figures, T-shirts, puzzles and more.