Platinum Dunes, the company founded by Michael Bay, Andrew Form and Brad Fuller, first rose to prominence courtesy of a series of horror franchise remakes, beginning with The Texas Chainsaw Massacre in 2003. The Amityville Horror, The Hitcher, Friday the 13th and A Nightmare on Elm Street all followed in its wake.
More recently, however, Dunes has brought us the Purge franchise and this year’s A Quiet Place, and they say that original genre entertainment is their main focus going forward. In a new chat with CinePOP, Fuller and Form just say no to horror remakes
“We’ve rebooted enough,” Fuller told the site. “We’ve done all of our [rebooted] horror movies. We’re not going to be doing that anymore.”
Form added, “For us, as a company, we’re always looking for original material. And the idea of finding something original was important for us. We made a film where there’s two to three minutes of talking in the movie, where sound is a full character, and it feels like audiences are really responding to those ingredients.”
With A Quiet Place scaring up $50 million domestically this past weekend, we’d say that not only is horror super hot right now, but ORIGINAL horror is hotter than ever.
So expect a lot more of it up on the big screen in the coming years.