Movies
Nearly 30 Million U.S. Subscribers Watched ‘Bird Box’ in Its First Week, Nielsen Reports
Just how popular are Netflix‘s big time original movies, you ask? Well, Nielsen has this week backed up Netflix’s own reported data by confirming that 26 million subscribers in the United States watched their latest hit original Bird Box in the first week of it being available on the streaming service, with 45 million members checking it out globally in that first week!
As Deadline reports, this makes Bird Box the service’s biggest original movie to date, though it’s worth noting that Season 2 of “Stranger Things” bested it by around 1 million viewers.
Interestingly, the biggest day for Bird Box was not its first day of release but rather its *eighth* day (December 28th) on the service, highlighting just how strong the film’s word of mouth and social media popularity have been. The fact that one movie pulled in 45 million(!) sets of eyeballs in its first week of release is the truest testament to Netflix’s far-reaching power.
Could Bird Box 2 be in our future? We sure wouldn’t be surprised, and the world established by the first film is certainly one that could be expanded upon, if Netflix desires.
[Related] Effects Artists Share Images of the Creature We Never Got to See in ‘Bird Box’!
Christopher Landon (Happy Death Day, Freaky) is staying busy here in 2024, directing not only the werewolf movie Big Bad but also an upcoming thriller titled Drop.
The project for Blumhouse and Platinum Dunes is being described as a “fast-paced thriller,” and Deadline reports today that Violett Beane (Truth or Dare) has joined the cast.
Newcomer Jacob Robinson has also signed on to star in the mysterious thriller. Previously announced, Meghann Fahy (“White Lotus”) will be leading the cast.
Landon recently teased on Twitter, “This is my love letter to DePalma.”
Jillian Jacobs and Chris Roach wrote the script.
Michael Bay, Jason Blum, Brad Fuller and Cameron Fuller — “who brought the script in to Platinum Dunes” — are producing the upcoming Drop. Sam Lerner is an executive producer.
THR notes, “The film is a Platinum Dunes and Blumhouse production for Universal.”
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