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Fast Food Meets Horror as Pennywise Takes Over Carl’s Jr. for ‘IT: Chapter Two’ Promotion

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It should probably come as no surprise that the marketing campaign for IT: Chapter Two has been massive, as the film is of course the follow-up to a movie that made over $700 million worldwide back in 2017. This is *event horror*, and it hardly even matters that the film has an “R” rating attached to it. Everyone, even family-friendly establishments, wants a piece.

Deadline ran an article this week that digs into IT: Chapter Two‘s promo partners, one of which is the fast food chain Carl’s Jr. For a limited time, Pennywise is taking over the joint.

“Consumers can collect four collectible cups from the pic. The restaurant’s staff will be donning co-branded t-shirts throughout the promotion as well. The campaign will also be playing south of the border in Mexico,” Deadline details. Additionally, the iconic “Happy Star” from the Carl’s Jr. logo has even been replaced with the sinister face of Pennywise for the promotion.

Check out their promo spot below, along with a couple YouTube videos detailing the goods!

Writer in the horror community since 2008. Editor in Chief of Bloody Disgusting. Owns Eli Roth's prop corpse from Piranha 3D. Has four awesome cats. Still plays with toys.

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‘She Loved Blossoms More’ – Wild First Look at Tribeca Movie Enters a Psychedelic Hellscape

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One of the genre films set to premiere at the Tribeca Film Festival in June is the sci-fi/drama She Loved Blossoms More, and a bonkers first-look photo has arrived this week (above).

Additionally, Variety reports this afternoon that Yellow Veil Pictures has secured world sales on She Loved Blossoms More, billed as a “family drama in science fiction disguise.”

In the film, “three brothers build an unusual time-machine in order to bring their long-dead mother back to life. When their delusional father comes into the picture, the experiments go awry, and they descend into a psychedelic hellscape where the past and present fuse in a comedic yet deeply disturbing exploration of grief.”

Yannis Veslemes directed the film and co-wrote with Dimitris Emmanouilidis.

Veslemes said in a statement shared by Variety, “[She Loved Blossoms More is] a ballad for the defeated, a comedy for the accursed, a moral tale for us all and our beloved families.”

She Loved Blossoms More is the first film we’ve onboarded at script stage, and it’s been quite amazing to see it come alive,” said Hugues Barbier of Yellow Veil Pictures. “We couldn’t be more proud of Yannis’ vision and the amazing team he has around him. Blossoms is an emotional thrill ride and a calling card for one of the most exciting new filmmakers.”

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