The Further
Jason Blum’s “Shark Tank” Appearance Leads to Blumhouse Joining Forces With The Murder Mystery Company
On a brand new episode of “Shark Tank” that aired this past Friday, Blumhouse’s Jason Blum appeared as a guest entrepreneur, forking over $350,000 for a stake in The Murder Mystery Company and American Immersion Theater. That partnership has now been officially announced with a Blumhouse press release this morning.
The Murder Mystery Company is an entertainment company that specializes in hosting interactive murder, mystery events. Over 20 years, the company added 5 other popular immersive brands, expanding to become American Immersion Theater.
The company has now grown to become the largest theatrical company in the nation, offering over 7,500 shows annually across more than 23 cities nationwide. Founded in 2002 by Scott Cramton, who serves as CEO, the company is focused on driving the experience economy and empowering people to rejuvenate their lives through unique immersive experiences.
“Scott Cramton has built up a tremendous business in The Murder Mystery Company and American Immersion Theater. His dedication to bringing guests not just a show but a bespoke, thrilling narrative is an exciting concept to our ambition in immersive experiences of all kind,” said Blumhouse CEO and founder Jason Blum. “We look forward to collaborating with Scott and his team of Immersioneers.”
“All of American Immersion Theater could not be more thrilled to team with Blumhouse! It’s a dream come true to be able to work together to change the landscape of Immersive Experiences. My hope is that we can galvanize people’s interest in immersive experiences on a global scale,” said Scott Cramton, CEO and Founder of American Immersion Theater and The Murder Mystery Company.
Blumhouse, best known for their prolific and lucrative horror films, has been expanding its purview in ancillary businesses dedicated to video games, live events and consumer products. Last year, the company announced it was launching a video games division. In January, Blumhouse announced the close of their merger with Atomic Monster, James Wan’s production company. Most recently the company announced it will curate the exhibit space in the Stanley Film Center.
Here’s a preview of the “Shark Tank” pitch that led to the Blumhouse partnership…
The real-life canine who portrayed Daryl Dixon’s (Norman Reedus) pet “Dog” on “The Walking Dead,” a Belgian Shepherd whose real name was Seven, has sadly passed away this week.
Variety notes that Seven “appeared in 26 episodes, including the series finale.”
Norman Reedus has shared a handful of behind the scenes photos to his Instagram (@bigbaldhead), paying tribute to the canine companion that he calls the “best TV buddy ever.”
Seven’s stint on “The Walking Dead” began in Season 9, originally the pet of the character Leah Shaw. In the wake of the character’s disappearance, Daryl adopts the dog as his own.
It was Reedus who reportedly pushed for his character to have a canine pal on the show.
You were a very good boy, Seven. May you rest in peace.
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