Connect with us

Editorials

‘Monster in My Pocket’ Helped Birth a Generation of Monster Kids

Published

on

Monster in My Pocket

I was always into spooky things growing up, and looking back it seems like I was born in a pretty good era for Monster Kids: the 1980s/early 90s. Saturday mornings featured cartoons like Beetlejuice and Tales from the Cryptkeeper while bookstores stocked the likes of Goosebumps and Scary Stories to Tell in the Dark.

Toys ‘R Us, meanwhile, had Monster in My Pocket, which just might be my favorite toy of all time.

Monster in My Pocket was a brilliantly simple concept. The toy line was the brainchild of two former Mattel executives and was manufactured by Matchbox– the same company that made many of the toy cars I had growing up. Anticipating the current “blind box” craze, these figurines (which debuted in 1990) came in random assortments of six, twelve, or (in limited editions) twenty-four, and you never knew what you were going to get. “Collect the Greatest Real Monsters of All Time!” shouted the advertisement.

Each monster was small, plastic, and all one color– light green is the one that sticks out in my mind, since that’s my favorite. The monsters ran the gamut from essentials like Ghost, Vampire, and Werewolf to mythological beasts like the Chimera and Hydra to icons from film and literature like the Invisible Man and the Phantom. Each struck a fearsome pose, and each had a point value– 5 for the more common Monsters and 25 for hard to find ones. There were also– allegedly– Monsters marked with a star entitling you to receive a bag full of Monster in My Pocket toys. Many a child fantasized about uncovering one of these Golden Tickets, but alas, I never did.

Needless to say, these were just what the doctor ordered for a kid obsessed with monsters and Halloween. In fact, I still remember getting one as a happy meal toy with dinner at a Big Boy restaurant one Halloween night; certain figurines like the Siren were available only at participating restaurants. I also had a special “Monster Mountain” display base with little cubbies to display my figurines. It hung on the wall of my family’s cellar for years, long after most of my Monsters were lost and the toy line was defunct; I had a horror and comic book loving dad, so he appreciated them too. I had the board game, in which the Monsters were used as playing pieces and visited such terrifying locations as the Swamp, a Volcano, and New York City (my current home).

Monster in My Pocket game

There was also a short lived comic book series about literal monsters shrunken down, which essentially fulfilled a child’s fantasy of their toys coming to life. I had a couple issues, along with the painted trading cards. Other merchandise I somehow missed included a Nintendo video game, stickers, and even an animated TV special called The Big Scream. The latter was a pilot for a proposed series that never got off the ground.

The toy line was not without its problems. Although it never generated the controversy of say, the Real Ghostbusters Fearsome Flush Toilet, categorizing Hindu deities like Ganesha and Hanuman as “Monsters” understandably rubbed people of faith the wrong way when those toys were released in the UK.; Monster in My Pocket was actually more popular there and in Europe than in its native US. Future lines focused on safer bets like dinosaurs and mutated insects. Universal Pictures also invoked their copyright to characters like the Phantom of the Opera and Frankenstein’s Monster, despite the toy versions looking nothing like the screen portrayals; the issue was apparently resolved with a credit in the Marvel comic book.

Monster in My Pocket comic

But kids like me had a special place in our heart for these toys. While their popularity eventually waned– I remember thinking that later, multicolored figurines just didn’t feel as authentic– the toy line made a lasting impact on pop culture and fans. The line has its own Wiki [Monster in My Pocket Wiki | Fandom] and likely contributed to the current fad for “blind boxes” of figurines from Universal Monsters and other fandoms among adult collectors– many of whom probably loved Monster in My Pocket as kids.

Monster in My Pocket deserves inclusion alongside R.L. Stine, Are You Afraid of the Dark? and seminal classics in the realm of gateway horror. Where would we be without them?

Monster in My Pocket toys

Editorials

‘A Haunted House’ and the Death of the Horror Spoof Movie

Published

on

Due to a complex series of anthropological mishaps, the Wayans Brothers are a huge deal in Brazil. Around these parts, White Chicks is considered a national treasure by a lot of people, so it stands to reason that Brazilian audiences would continue to accompany the Wayans’ comedic output long after North America had stopped taking them seriously as comedic titans.

This is the only reason why I originally watched Michael Tiddes and Marlon Wayans’ 2013 horror spoof A Haunted House – appropriately known as “Paranormal Inactivity” in South America – despite having abandoned this kind of movie shortly after the excellent Scary Movie 3. However, to my complete and utter amazement, I found myself mostly enjoying this unhinged parody of Found Footage films almost as much as the iconic spoofs that spear-headed the genre during the 2000s. And with Paramount having recently announced a reboot of the Scary Movie franchise, I think this is the perfect time to revisit the divisive humor of A Haunted House and maybe figure out why this kind of film hasn’t been popular in a long time.

Before we had memes and internet personalities to make fun of movie tropes for free on the internet, parody movies had been entertaining audiences with meta-humor since the very dawn of cinema. And since the genre attracted large audiences without the need for a serious budget, it made sense for studios to encourage parodies of their own productions – which is precisely what happened with Miramax when they commissioned a parody of the Scream franchise, the original Scary Movie.

The unprecedented success of the spoof (especially overseas) led to a series of sequels, spin-offs and rip-offs that came along throughout the 2000s. While some of these were still quite funny (I have a soft spot for 2008’s Superhero Movie), they ended up flooding the market much like the Guitar Hero games that plagued video game stores during that same timeframe.

You could really confuse someone by editing this scene into Paranormal Activity.

Of course, that didn’t stop Tiddes and Marlon Wayans from wanting to make another spoof meant to lampoon a sub-genre that had been mostly overlooked by the Scary Movie series – namely the second wave of Found Footage films inspired by Paranormal Activity. Wayans actually had an easier time than usual funding the picture due to the project’s Found Footage presentation, with the format allowing for a lower budget without compromising box office appeal.

In the finished film, we’re presented with supposedly real footage recovered from the home of Malcom Johnson (Wayans). The recordings themselves depict a series of unexplainable events that begin to plague his home when Kisha Davis (Essence Atkins) decides to move in, with the couple slowly realizing that the difficulties of a shared life are no match for demonic shenanigans.

In practice, this means that viewers are subjected to a series of familiar scares subverted by wacky hijinks, with the flick featuring everything from a humorous recreation of the iconic fan-camera from Paranormal Activity 3 to bizarre dance numbers replacing Katy’s late-night trances from Oren Peli’s original movie.

Your enjoyment of these antics will obviously depend on how accepting you are of Wayans’ patented brand of crass comedy. From advanced potty humor to some exaggerated racial commentary – including a clever moment where Malcom actually attempts to move out of the titular haunted house because he’s not white enough to deal with the haunting – it’s not all that surprising that the flick wound up with a 10% rating on Rotten Tomatoes despite making a killing at the box office.

However, while this isn’t my preferred kind of humor, I think the inherent limitations of Found Footage ended up curtailing the usual excesses present in this kind of parody, with the filmmakers being forced to focus on character-based comedy and a smaller scale story. This is why I mostly appreciate the love-hate rapport between Kisha and Malcom even if it wouldn’t translate to a healthy relationship in real life.

Of course, the jokes themselves can also be pretty entertaining on their own, with cartoony gags like the ghost getting high with the protagonists (complete with smoke-filled invisible lungs) and a series of silly The Exorcist homages towards the end of the movie. The major issue here is that these legitimately funny and genre-specific jokes are often accompanied by repetitive attempts at low-brow humor that you could find in any other cheap comedy.

Not a good idea.

Not only are some of these painfully drawn out “jokes” incredibly unfunny, but they can also be remarkably offensive in some cases. There are some pretty insensitive allusions to sexual assault here, as well as a collection of secondary characters defined by negative racial stereotypes (even though I chuckled heartily when the Latina maid was revealed to have been faking her poor English the entire time).

Cinephiles often claim that increasingly sloppy writing led to audiences giving up on spoof movies, but the fact is that many of the more beloved examples of the genre contain some of the same issues as later films like A Haunted House – it’s just that we as an audience have (mostly) grown up and are now demanding more from our comedy. However, this isn’t the case everywhere, as – much like the Elves from Lord of the Rings – spoof movies never really died, they simply diminished.

A Haunted House made so much money that they immediately started working on a second one that released the following year (to even worse reviews), and the same team would later collaborate once again on yet another spoof, 50 Shades of Black. This kind of film clearly still exists and still makes a lot of money (especially here in Brazil), they just don’t have the same cultural impact that they used to in a pre-social-media-humor world.

At the end of the day, A Haunted House is no comedic masterpiece, failing to live up to the laugh-out-loud thrills of films like Scary Movie 3, but it’s also not the trainwreck that most critics made it out to be back in 2013. Comedy is extremely subjective, and while the raunchy humor behind this flick definitely isn’t for everyone, I still think that this satirical romp is mostly harmless fun that might entertain Found Footage fans that don’t take themselves too seriously.

Continue Reading