As a nod to her ’90s horror roles in Scream 2 and I Know What You Did Last Summer, Olay has enlisted the help of Sarah Michelle Gellar for their very first Super Bowl ad this year, which is taking a horror-inspired approach. The “Killer Skin” commercial, teased with a sneak peek video today, puts the actress back into a familiar slasher movie scenario.
Judging by the teasers they released today (collected together below), the commercial will center on Sarah Michelle Gellar being pursued by, you guessed it, a masked maniac.
Ad Age notes that the commercial will “air in the first quarter of the game Feb. 3 on CBS.”
