Movies
Shake the Ball and Die: Blumhouse Turning Iconic ‘Magic 8 Ball’ Toy into a Feature Film
Developed in the 1950s and manufactured by Mattel, the novelty Magic 8 Ball is one of the most iconic toys of all time, and it’s now getting… a feature length movie adaptation?!
Yes, Deadline reports tonight that Mattel and Blumhouse are joining forces to turn the toy into a live-action movie, with Jeff Wadlow (Truth or Dare) attached to direct.
The press release notes that the film will be “suspense filled.”
Wadlow will write the script with Jillian Jacobs and Chris Roach.
“Since the 1950s, Magic 8 Ball has inspired imagination, suspense and intrigue across generations. This iconic toy has a built-in connection with fans and untapped potential for storytelling,” said Robbie Brenner of Mattel Films. “There are no partners better suited to tell the Magic 8 Ball story in collaboration with Mattel Films than Jeff Wadlow and Blumhouse Productions, whose unique approach to the thriller genre has captivated audiences worldwide and has gained widespread accolades.”
“As fans of Mattel and their iconic brands, we’re looking forward to bringing Magic 8 Ball, one of their most celebrated toys, to life, and playing against expectations in doing so,” said Jason Blum, founder of Blumhouse Productions. “We look forward to partnering with Mattel Films to put this project on the fast track to the big screen and create a memorable experience for moviegoers.”
Two things that have proven to be pretty dependable at the box office in recent years are horror movies and Christopher Nolan movies. With Nolan’s The Odyssey absolutely dominating the box office this past weekend, many fans of Nolan’s work have been left hungry for a Nolan-directed horror movie. After all, The Odyssey does whet the appetite for Nolan nightmare fuel.
Christopher Nolan has brushed up against the horror genre in the past with 2002 thriller Insomnia, but does he have any interest in someday making a full-on horror movie?
Nolan tells the Empire Podcast in a new chat, “I’ve always been interested in doing a horror film.”
“But horror is most successful when the conceptual framework of whatever the story is is just so undeniable. I think there are very few really great horror movies,” Nolan continues.
So why hasn’t Christopher Nolan directed a horror movie yet?
He explains to Empire, “I’ve never clicked with a particular idea or concept that worked for me. I love the genre. Of all genres, it’s the most visceral. Where the direct response to the audience is the most important. That is to say, you’re trying to make people literally feel something in their bones about what’s going on on-screen.”
Nolan calls horror “a genre in which experimentation is demanded.” He explains, “I go to see a lot of horror films with my kids these days, and you’ll see things in the first half an hour, 45 minutes of any horror film that you’d never see in another genre. Risks that are taken. Dangerous approaches to things. Admittedly, a lot of movies can’t sustain that to the end. But in the horror genre, that kind of innovation is not just respected – it’s really demanded.”
Christopher Nolan’s The Odyssey is now playing in theaters.
Cillian Murphy as Scarecrow in Christopher Nolan’s ‘The Dark Knight’ (2008)
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