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Techland is Trading Tweets for ‘Dying Light’ DLC
The makers of Dying Light have found a cheeky way to have some fun at the expense of Destiny developer Bungie, the Internet’s latest enemy, with their own popular drink-based marketing campaign. Both campaigns unlock DLC — the difference is one requires you to go out and spend actual money on what I’m positive is just a blend of caffeine, belly-button lint and a bottle of Sprite you might find sitting in an the basement of an abandoned house, while the other only wants to remind you to drink your eight glasses of water.
With their #DrinkForDLC campaign, Techland is basically kicking Bungie and Activision while they’re down — or as down as two wildly successful companies can get when they’re caught doing something stupid — but they’re doing it in a harmless way that’s entertaining and will result in our getting extra content in Dying Light, so I can’t say that I mind.
The rules are simple. In fact, they’re simple enough that I won’t be redundant in explaining them. If it’s free stuff you want, the image below will tell you everything you need to know.
In the grim darkness of the far future there is only war, but it was a cheerful illustrator from England who helped to define the terrifying war-torn imagery that inspired what we now know as Grimdark (a hybrid genre combining horror with sci-fi/fantasy).
Unfortunately for fans of Warhammer 40,000, Trench Crusade and countless other sources of Grimdark thrills, veteran artist John Blanche passed away this week after struggling with health issues for the past few years.
While the artist retired back in 2023, he leaves us with an enormous legacy of iconic artwork that continues to inspire gamers and storytellers around the world to this very day.
The news is especially gloomy as it was only last year that Daniel Lowman and Napoleon Dynamite himself Jon Heder released The Grim & the Dark: The Search for John Blanche, a documentary following Heder’s exploration of the Grimdark genre culminating in a heartwarming encounter with Blanche in his own home.
Below is one of my favorite pieces by Blanche, his highly influential depiction of Warhammer 40k’s God-Emperor of Mankind on his Golden Throne.
We send our deepest condolences to John Blanche’s family, friends, and fans.
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