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Why YOU Should Be Making a Horror Film RIGHT NOW! – A Guest Post from Screenwriter Seth M. Sherwood

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Raise your hand if your blood pressure spikes when Variety, The Hollywood Reporter, or Deadline throws out a headline like “HORROR IS BACK!” It happens as regularly as Michael Myers comes back for another night of stabbing… specifically when a horror film does record-busting business at the box office. But we know the truth — horror never went anywhere.

Horror is the only genre of film to be continuously successful since the invention of cinema (outside of standard dramas). While genre trends wax and wane, horror simply adapts and transforms itself.

This is why I say, YOU should be making a horror film.

Furthermore, you should be making a horror film NOW. The WGA and SAG/AFTRA strikes taught us something important — even if the big companies deny it, there’s an implosion happening within the behemoth streaming platforms.

Plainly put — the future of streaming is the same one already proven to work by the horror business: smaller niche markets and AVOD.

What’s my evidence for saying this when everyone else is doing the opposite? I’m not a media analyst, obviously. I’m a mid-level horror writer out in the trenches trying to sell work, get writing assignments, staff on shows, and make a living. As I take meetings and try to get stuff made, it’s becoming clear — for streaming to survive, it’s going to need to rely more on ad-supported models. This means less money up front for development and production budgets. This means streamers leaning into acquisitions curated to match their brand. (This is how A24 built their rep, by the way.)

As spooky season comes to a close, I look back at my monthly viewing of horror films, and I’m all over Shudder, SCREAMBOX, FreeVee, PlutoTV, and Tubi.

While Shudder’s needs, budget, and mandate can vary year to year, it’s been successfully programming for horror fans for years through a combination of short term licenses of older films, acquisitions, and a few self-produced productions.

FreeVee, PlutoTV, and Tubi are not producing original material, but they have proven that people are willing to sit through a couple of ads to watch something they love. While I’m not thrilled with the idea of commercials on Netflix (especially on top of subscription fees), I’m okay with Tubi giving me a couple internet ads before I get to watch a beloved ‘80s horror film.

AVOD, like it or not, is the future of streaming. The industry talks about it like it is a new idea, but that is idiot-speak. This idea is not new. This is how TV existed for over half a century. While existing studios will always be able to fund their tent-pole shows and movies, there are going to be more mid-sized streamers looking for mid-sized projects because they have less money up front.

This is where horror is ahead of the game– we’re already doing this. The time to be making your own films, shorts, or even pilots, is now. Forgetting everything else I’ve said, keep in mind two of the most profitable horror projects of last year, Smile and Terrifier 2, had humble beginnings. Smile was based on a short film, while Art the Clown started out in an anthology.

I am not saying Hollywood box office numbers have to be your goal– staying indie is legit and viable. I am also not saying ANY of this is simple and easy to do. But the pipeline for horror is there at all levels, and this shift in the industry will prove it is viable. Despite the challenges, as a horror-creator right here, right now, you’re in a better position than ever to break in by making your own thing.

Of course, making that thing is never easy. Lucky for you, we live in a time where information is no longer at a premium. There are countless low-cost film programs, online resources, and books out there that can give you the info you need.

As a horror-writer, I am happy to share what’s in my brain. I frequently like to tweet screenwriting tips that are specific to writing horror. These are collected at my Substack, which you can follow for free at sethmsherwood.substack.com.

If you are interested in writing horror scripts, you can also get my Scary Movie Writer’s Guide, which is an actionable workbook full of forms, charts, quizzes, and worksheets designed to take you through farming ideas of out your brain and crafting them into concepts and plot beats with the goal of building a full outline that is ready to go to script.

The book covers horror subgenres, popular themes used in horror, different stylistic approaches, and even delves into the different types of monsters, creatures, or people that do very bad things.

Writing is hard, writing to specific genre cues is even harder. My hope is that this book lets horror fans coalesce their ideas into a kick-ass script, which puts them one step closer to getting past the gate-keepers and getting a project off the ground. You can get more information about the Scary Movie Writer’s Guide here: scarywriter.com.

If you’re a director and not a writer — find a writer! If you’re an actor who wants to be in a horror film, there are absolutely people out there looking for talent. If there’s one other key reason why horror endures when the larger film industry goes through shifts, it is because horror has an amazing sense of community that goes beyond simple fandom.

We should all be making scary things, but we can’t always do that on our own… Thankfully, as horror fans, none of us are alone.


Seth M. Sherwood is a former Pacific NW art-kid who made punk zines out of horror magazines at Kinkos in the 90s. Currently, he is an Emmy-nominated screenwriter, director, designer, and producer. His screenwriting credits include Leatherface, Hell Fest, and Light as a Feather.

He’s also written for the forthcoming Wytches for Amazon, and the 2021 video game, The Devil In Me, from Supermassive.

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Fifteen Years Later: A Look Back at the State of Horror in 2009

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Pictured: 'Friday the 13th'

Can you believe it’s already been fifteen years since 2009? I feel older than Jason’s mother’s head. But never mind all that. We’re going to look into the past in celebratory fashion today and take a month-to-month look at what the world of horror looked like back in 2009.

The dreaded month of January kicked things off in usual January fashion with a forgettable title, The Unborn. A David S. Goyer picture that’s not very memorable but managed to be the sixth most successful horror film of 2009 domestically, raking in over $42 million at the box office.

Right behind it on the calendar was Patrick Lussier’s My Bloody Valentine 3D starring “Supernatural” actor Jensen Ackles. This slasher remake took the idea of January horror and embraced it, making a silly and gory slasher that was the world’s first R-rated film to ever use Real3D technology. Anyone looking for legitimate scares was probably pissed (the film has a 44% Rotten “Audience” rating) but genre fans had fun with it to the tune of over $51 million at the box office (on a $14 million budget).

Next up, releasing on January 30 was the sleepy PG-13 horror flick The Uninvited. For the life of me, I’ll never understand the choice to release a movie called The Uninvited two weeks after a movie called The Unborn; to be fair, most of us are unable to remember much about either of them.

The reboot of Friday the 13th was served up to us for Valentine’s Day Weekend 2009. A slasher movie that made a ton of money and had fans begging for a sequel… that never came. The Platinum Dunes reboot may not be universally beloved, but I know a fair share of fans (myself included) who thought the new Jason, Derek Mears, and team made a film that was both fun and brutal. And it was juicy enough to come in as the number three most successful domestic horror film in 2009 to the tune of over $65 million. Friday the 13th ’09 was nowhere near perfect but it was a damn fun time with some underrated Jason Voorhees moments and a sleek plan to tell Jason’s origin story quickly via flashbacks that some superhero franchises could learn from. Oh yeah, and it starred the other “Supernatural” bro, Jared Padalecki. I’m sensing a pattern here.

‘Last House on the Left’

Next up, yet another remake of a classic horror film: The Last House on the Left. Wes Craven wanted to see what his low-budget horror film would look like with a little walking around money and the results were that we, the audience, got to see a dude get his head microwaved. The critics weren’t huge fans but let’s be honest, it could have been a lot worse given the subject matter and lack of nuance in the 2000s. Last House went on to land itself in the top ten horror box office returns of the year.

March would also feature one of the many notches in Kyle Gallner’s horror belt, The Haunting in Connecticut, a movie with maybe too many generic possession genre moments to make a major dent in the status quo but enough to make it memorable. I’d take it over many of The Conjuring franchise spinoffs of today, personally. Though, they’re all very much alike.

April Horror would conjure nothing for audiences but Sam Raimi would bring the loud, scary, and funny back to the genre with Drag Me to Hell on May 29. This film that was somehow still PG-13 even with a cat murder, flying old lady eyeball, and mouth-to-mouth puke action was a blast to experience in the theater. Audiences agreed as the film ranked #7 on the horror box office of the year, cashing out at $42 million thanks to a loveable lead in Alison Lohman, the forever horror victim Justin Long, and some good old-fashioned, Evil Dead II-type fun.

‘Drag Me to Hell’

July would shock horror fans in a completely different way with adoption horror flick Orphan. The ending may have had all of us feeling super uncomfortable and shocked but the movie itself had adoption groups majorly upset at how the film depicted the dangers of adoption. So much so that the studio had to add a pro-adoption message to the film’s DVD. No matter, the performance of Isabelle Fuhrman would carry the film to a $41 million box office run and later spawn a decent prequel in 2022.

Speaking of collecting, The Collector was also released in July 2009 and was a pleasant surprise featuring a shitload of originality and some scares to boot. Yet another horror success that would make $10 million on a $3 million budget and spawn a sequel. We’re still waiting on third installment, which abruptly stopped shooting several years back under strange circumstances.

The fourth Final Destination film graced us with its predestined presence in 2009 as well with The Final Destination; the 3D one with the race car track opening. The film was (stop me if you’ve heard this one before) a financial success, raking in over $186 million (worldwide) on a $40 million budget.

Rob Zombie went Rob Zombie’ing as hard as he’s ever Rob Zombie’d with Halloween II later that month. He’d Rob Zombie so hard that we wouldn’t see Halloween on the big screen again until almost ten years later with Halloween 2018. And nothing controversial ever happened in the franchise again. *Shuts book* Stop trying to open it! NO! NOOOOOOOO!

‘Halloween II’

Another remake in Sorority Row was the first film to follow Rob Zombie’s divisive stab-a-thon with a schlocky Scream-esque slasher flick that had a good enough time and even boasted a few neat kills. Critics weren’t fans of this one but if you were? You’ll be happy to hear that writer Josh Stolberg just announced he’s working on the follow-up!

Sexy Horror September continued a week later with Jennifer’s Body and an all-new, emo kind of Kyle Gallner. Jennifer’s Body didn’t exactly crush it for the critics or the box office but has success in its own right and is considered somewhat of a cult classic thanks to some hilarious writing and leading performances from Megan Fox and Amanda Seyfried. Also, shout out to Adam Brody’s band Low Shoulder. Machine Gun Kelly could never.

Part of the low box office for Jennifer’s Body could have had something to do with what came next as Paranormal Activity would rock the horror world a week later. The genius marketing of the low-budget film would feature clips of audiences on night vision cameras losing their minds. Whether it scared you to death or you found the entire concept ridiculous, you had to see it for yourself. Paranormal Activity would bring in almost $200 million worldwide on a 15 THOUSAND dollar budget. I’m no mathematician but I’m pretty sure that’s good. The horror game changer may just be the most remembered of all the 2009 films and it’s one every studio in the world wanted to replicate.

Paranormal Activity game

‘Paranormal Activity’

One film’s game changer is another film’s flop as Dennis Quaid and Ben Foster’s space horror Pandorum had the unfortunate scheduling of lining up against Paranormal Activity on that fateful day and in turn, being mostly forgotten.

Spooky Season 2009 kicked off with the beloved horror-comedy Zombieland in October, complete with Jesse Eisenberg’s meta-rules for surviving a zombie apocalypse, Bill Murray, and Woody Harrelson who just wanted a fuckin’ Twinkie. There’s nothing like a good horror comedy and Zombieland proved that all the way to the bank, making $74 million domestically en route to a second film that brought back the entire cast.

It’s only been twelve seconds since I said the word remake, so let’s fix that. The Stepfather remake would follow a week later and be met by an audience getting a little sick of them. Unlike some of the other spirited remakes that surrounded this era in horror (not that they ever stopped), The Stepfather felt like an uninspired retread of the understated but completely messed up 1987 Terry O’Quinn horror cult classic. It’s largely been forgotten over the years.

“Who am I here?” Oh yeah, it’s October in the 2000, there’s bound to be a Saw movie around here somewhere. Saw VI would be released on the 23rd of October and continue the story of Detective Hoffman while adjusting the rates of some shady insurance adjustors. Saw VI would also fall victim to a little bit of Paranormal Activity mania with the film being bested by the continued rollout of its predecessor. Things were looking a little bleak for the franchise at this point. Probably none of us would have imagined that fifteen years later we’d be talking about the same director (Kevin Greutert) returning for the eleventh movie in the franchise.

The House of the Devil

‘The House of the Devil’

After all these humongous box office successes, sequels, and remakes it would be three memorable indie flicks that would round out October of 2009; the ultra fucked up Willem Dafoe, Lars von Trier sex/horror flick Antichrist, followed by Ti West’s ’70s haunter The House of the Devil and rounded out with some Australian torture horror in Sean Byrne’s The Loved Ones. All three movies each make their mark in their own special ways. What a way to end October.

But it was November that would bring the movie that scared me more than any other on this list: The Fourth Kind. A lot of you are assuredly rolling your eyes right now but this one messed me up on a cellular level despite it being a complete and total fake. The Fourth Kind decided to meld a traditional horror film with the stylings of The Blair Witch Project in an opening designed to make you believe it was based on a true story. An embarrassing attempt but the film itself had me afraid to sleep near windows at night after seeing those found footage abductions. It still messes with me, to be honest. WHY ARE THEIR MOUTHS STRETCHING SO MUCH?!?!

December was too busy doing Avatar and Alvin and the Chipmunks-type family affairs for any horror movies but even without it, 2009 was quite a year for horror. I’d be remiss if I didn’t at least mention some other memorable films that were released either straight to video, limited or overseas that year including Case 39 (that oven opening!), Exam, Daybreakers, Splice, Dead Snow, The Hills Run Red, The Descent 2, Blood Creek, Cabin Fever 2 and [REC] 2.

What were your horror favorites from 2009? Comment below and let us know!

‘My Bloody Valentine’

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