I don’t think I’ve ever seen a film steal an abandoned title before. This has to the a first, right?

Dimension Films, Anchor Bay Entertainment and Starz Digital have just announced that they’ll be releasing In The Deep on DVD, Digital HD and On Demand August 2.

Originally titled 47 Meters Down, the new shark thriller is directed by Johannes Roberts (The Other Side of The Door), and stars Mandy Moore (“This Is Us,” A Walk To Remember), Claire Holt (“The Vampire Diaries,” “The Originals”), Yani Gellman (“Pretty Little Liars,” “The Young And The Restless”), and Matthew Modine (Full Metal Jacket, The Dark Knight Rises).

Now, here’s why the name change is shockingly bizarre: In the Deep was the original title of Columbia Pictures’ upcoming The Shallows, directed by Jaume Collet-Serra and starring Blake Lively. With that title abandoned for the latter, Dimension and Starz/Anchor Bay co-opted the title for their own shark movie that’s releasing just weeks after Columbia Pictures’. Bad blood? Who knows, but I think there are some sharks in these waters that smell it.

“In The Deep dives into a world of two sisters (Mandy Moore and Claire Holt) who become trapped at the bottom of the ocean when a diving expedition to observe sharks goes horribly wrong. When the cable attaching the observation cage to the boat breaks and the cage sinks to the bottom of the ocean, the sisters must figure out a way to get back to safety battling injuries, lack of oxygen, and, worst of all, blood thirsty, great white sharks.”