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‘Grind’ SXSW Review – Uneven Workplace Anthology Gives Middle Finger to the Gig Economy

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Grind Review

Filmmakers Brea Grant (Torn Hearts12 Hour Shift), Ed Dougherty, and Chelsea Stardust (Satanic Panic) combine forces to skewer late-stage capitalism with a humorous horror anthology, Grind. An Amazon-like conglomerate serves as the central hub connecting a quadriptych of worksploitation tales of the highly relatable, if uneven variety.

Grind hits the ground running with its lambasting of everything from MLMs to delivery services to unionizations, with all paths directly leading back to nefarious corporation DRGN. It opens with a tense look from inside an Amazon-like warehouse, where its workers face horrific consequences if they miss their package quota. From there, Grind employs Barbara Crampton as the Founder and Rob Huebel as an upper-level DRGN manager, serving as the connective tissue anchoring the segments.

Consistency varies in this anthology, but Grind at least smartly gets its roughest segment, “MLM,” out first. Crampton gives a valiant effort as the domineering yet ominously encouraging boss to two new reps of Lala Leggings as they struggle to maintain their sales goals. This segment quickly gets a bit too off the rails and loses sight of its messaging, but at least it succeeds in establishing the anthology’s overarching big comedic swings.

“Delivery” ramps up the action and carnage with a fun supernatural twist to the hells of being a DoorDash driver, one that makes up for clear budgetary constraints with vibrant creativity. From there, Grind careens into its best and darkest segment, “Content Moderation,” starring Christopher Rodriguez-Marquette as a hopeful DRGN employee promised to move up the ranks if he can succeed in clearing his content queue. It’s not a spoiler to reveal that DRGN has no intention of letting a plebe ascend into upper management and take drastic measures to snuff out hope and sanity.

Grind clip

It’s this segment that feels fully realized and the most polished, both in scares and messaging. It’s also filled with fun homages and memes, including a recurring Frogman jab. “Union Meeting” closes out the anthology with a comical depiction of Starbucks stand-in Neptunia, where its employees attempt to unionize until DRGN unleashes Neptunia’s mascot to squash it.

There’s a noticeable difference in technical precision and quality between segments, with rough seams showing in parts. Grind makes up for it with scrappy DIY spunk and attitude, even when it leans too far into twee humor. That’s largely because it’s so relatable and authentic in its biting commentary on an unsustainable gig economy. Who can’t relate to the work grind at this stage?

Grind holds up a middle finger to all conglomerates and billionaires that view their employees as disposable cogs. It tackles quite a lot of ground with clarity and with an admirable sense of humor. The anthology also fills its cast with a lot of notable horror talent, including Gigi Saul Guerrero, Matt Mercer, and Dead Meat’s James A. Janisse.

What Grind lacks in polish, it compensates for in its smart and earnest lambasting of the work grind. It’s a fun, cathartic reminder that it’s not just you; the current cruelty of big companies sucks. Grant, Dougherty, and Stardust commiserate with an uneven, lighthearted anthology that takes an energetic stab at the system that chews up its employees and spits them out.

Grind made its world premiere at SXSW. Release info TBD.

3 skulls out of 5

 

 

 

Horror journalist, RT Top Critic, and Critics Choice Association member. Has appeared on PBS series' Monstrum, served on the SXSW Midnighter shorts jury, and moderated horror panels for WonderCon, SeriesFest, and Popcorn Frights Film Fest.

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‘Hold the Fort’ Trailer Pits New Homeowners Against an Onslaught of Monsters

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Hold the Fort Trailer

Sunrise Films has announced the official North American release of William Bagley‘s horror comedy Hold the Fort, and it’s accompanied by an energetic new trailer.

Hold the Fort debuts on digital platforms on June 23.

In the film,Lucas and Jenny think their life is finally coming together when the couple become homeowners. Little do they know that their new house comes with a big catch. Lucas and Jenny soon find themselves in a fight for their lives when they become trapped in a battle between their Homeowners Association and an onslaught of monsters from hell. The horror-comedy takes the timely concern of home-ownership and wraps this up in an entertaining action-packed thrill ride.

Watch the new trailer below, which introduces one wild HOA gathering during an equinox. Things get bloody fast.

Chris Mayers (Adult Swim Yule Log), Haley Leary (The Walking Dead), Levi Burdick, and Julian Smith star.

William Bagley writes and directs, in addition to producing with Smith, Matt Dodd, Luke Williams, and Tim Reis (Adult Swim Yule Log).

Ahead of the release, Bagley said,My goal with this film was to make a hilarious, fast-paced thrill ride while also telling a great story with heart. Hopefully, through all the blood, laughs, fights, and gags, you leave the film feeling inspired to tackle whatever life throws at you.

Hold the Fort premiered at Fantasia last summer before going on to play FrightFest London, Toronto After Dark, and Beyond Fest.

I wrote in my review,It’s an infectiously charming assemblage of jokes and monster vignettes bound together by a barebones plot with not much on its mind beyond delivering an entertaining time.

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