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VHS Fest at the Mahoning Drive-In Theater Proves That VHS Is Indeed Happiness [Event Report]

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VHS Fest

Since shifting its focus from first-run films to cult classics nearly a decade ago, the Mahoning Drive-In Theater in Lehighton, Pennsylvania a rural borough about 75 miles northeast of Philadelphia has thrived as a haven for genre fans. Zombie Fest, Godzilla-palooza, Troma-Thon with Lloyd Kaufman, Camp Blood Slasher Celebration, Werewolf Weekend, and John Waters’ Filthy Film Fest are just a few of the events programmed this season.

I made the trek to the cinematic mecca for the seventh annual Drive-In VHS Fest on July 7-8, where I vended Broke Horror Fan’s line of modern horror films on VHS alongside my partner in 4:3, Witter Entertainment. The event was established in 2017 when Mahoning stalwart Virgil Cardamone worked with Josh Schafer and Ted Gilbert of Lunchmeat VHS whose VHS preservation efforts include producing new and classic titles on the format, publishing a magazine, and selling themed merchandise to curate a two-night event screening VHS tapes on the drive-in screen.

“VHS Fest is about community coming together around the movies that we all have a shared affinity for and celebrating those movies with a like-minded group of people. It’s also about celebrating independent creators and artists,” explains Gilbert. Schafer adds, “We want to share what we do with people that care about this stuff. It gets us excited. ‘VHS is happiness’ isn’t just a slogan; it’s kind of like a lifestyle. People who get it, get it.”

VHS Fest has grown considerably from its humble beginnings to this year’s back-to-back sold-out days of VHS triple features with celebrity guests and live entertainment. The vendor market has expanded exponentially, with 60+ sellers including VHS distributors, indie filmmakers, artists, crafters, podcasters, collectors, and more. Some people pay the admission fee a mere $12 just to shop. With the addition of optional overnight camping, VHS Fest is like a big sleepover with rowdy friends and even rowdier movies.

Matt Cannon, who has performed music under the moniker Lapses at all but one VHS Fest, played both days this year. Synthwave is inherently steeped in 1980s influence, but Lapses really leans into the era, going so far as to adopt a cheesy motivational speaker-like persona. “A lot of what I do is based off of movies I saw on VHS,” he tells me. “I probably wouldn’t be doing the music that I do if it wasn’t for the community. It’s influenced everything that I do as far as art. There’s just something about it that you can’t get anymore in the digital era.”

There are many reasons that VHS has endured among a niche audience despite technological advancements. “It’s definitely not a great format,” chuckles vendor Tony Piluso from Hack the Movies, a film review podcast with a recurring segment dedicated to the video store era. “But it’s got a charm to it. For a lot of us, it was our first video format. I think it just takes people back.”

Nostalgia seems to be VHS’s biggest draw, along with collectability, the vibrant (albeit often misleading) artwork, the ritualistic experience, and the tactile nature of physical media, but perhaps the most important aspect is the community it fosters. Cult movie fans travel far and wide to experience VHS Fest. Some attendees even came from out of the country, and one couple was there on a belated honeymoon.

“Nobody’s judged,” Rick Flory, a VHS collector who flew in from Florida for the event, explains. “Everybody likes what they like. Everybody loves to collect. They appreciate the magic of film and where it can put you in those two hours or less. B-movies, to me, resonate as independent films that people are making because they love horror. Those are the types of projects I like to see.”

Eric Griffin, Adam Lenhart, and Jake McClellan exemplify that ethos. The indie filmmakers had attended VHS Fest in the past, but this year marked their first time as vendors. They’ve come full circle with the VHS release of their new horror-comedy anthology HeBGB TV, which Griffin gleefully describes as “a ’90s nostalgia vomit fest, like flipping through the channels of DirecTV from Hell, made by ADD for ADD.” Mcclellan notes, “I felt a bit more of an outsider, but now it’s familial; very cordial, very friendly. A community has been built over the past few years.”

Billy Organ, the pseudonym adopted by the artist behind Retro Release Video, began making bootleg tapes before numerous cease-and-desist letters persuaded him to focus on licensed titles in 2020. “To be able to do art you work really hard on and work with creators and directors that you love so much, it’s more rewarding than any amount of money.” He recently produced his first shot-on-video short, a slasher titled Labor Day, which is available on Blu-ray, DVD, and of course VHS.

Jeff Whitmire, a musician whose comedic horror parody songs have earned him the nickname The Weird Al of Horror, was a first-time attendee of VHS Fest, but it won’t be his last. “VHS is what made me a horror fan. I grew up in the ’80s. Going to the video store and loading up on movies based on the video cover alone and finding those gems; I love it.”

This year’s special guests included actress Patty Mullen, whose films Frankenhooker and Doom Asylum screened, GWAR manager Sleazy P. Martini, and Larry “Mr. Nasty” Pine, whose vintage insult video has become something of an underground legend among Mahoning regulars. Joe Pickett and Nick Prueher of Found Footage Festival were also on hand to host the screenings and share a selection of outrageous VHS clips.

VHS Fest Frankenhooker

Laura Wimbels (better known as horror host Lenora from Lenora’s Midnight Rentals) conducted brief interviews with Mullen in her signature Frankenhooker getup, complete with purple wig to kick off each night. Pickett and Prueher later chatted with the eccentric Pine, who seemed unphased by his celebrity status as he sang a hymn to the bewildered, but polite, captive audience.

The screening portion of the weekend commenced with Doom Asylum on Friday. Directed by Richard Friedman (Phantom of the Mall: Eric’s Revenge), the 1987 slasher follows a group of friends including Mullen as the final girl and Sex and the City‘s Kristin Davis in her film debut to an asylum that’s purported to be the killing grounds of Mitch Hansen (Michael Rogen), a pun-spouting slasher in the mold of Freddy Krueger. Offering humor and kills in equal measure, it set a fun tone for the weekend.

1992 regional horror oddity Winterbeast followed. Vaguely resembling Twin Peaks, the surreal plot centers on a lodge in a remote mountain town where strange occurrences run rampant. Judged on traditional filmmaking merits, it’s an unmitigated mess to the point that it almost feels like an absurd parody. But there’s a genuine sincerity to the proceedings that exudes charm in every frame particularly the imaginative, Ray Harryhausen-inspired, stop-motion creatures.

The first night closed out with the 1991 shot-on-video horror-comedy Killer Nerd. American Splendor‘s Toby Radloff made his film debut as a lonely geek who goes on a killing spree to get revenge on his harassers. Later distributed by Troma, the movie was successful enough on video store shelves to warrant a sequel, Bride of Killer Nerd, the following year. While I’d be hard-pressed to call it good, its delirium matched that of the viewers who managed to stay awake for it.

Saturday’s screenings began with Frankenhooker. I’d say that they don’t make ’em like they used to, but no one ever made movies quite like Frank Henenlotter (Basket Case, Brain Damage). A modern (circa 1990), black comedy twist on Frankenstein, it not only delivers on but exceeds everything you’d expect from the lurid title. Several scenes notably the “super crack”-induced exploding sequence elicited laughter that echoed throughout the grounds. Like Bride of Frankenstein, the titular Frankenhooker is so iconic that you may not realize she doesn’t appear until the final act.

At Dawn They Sleep is a genre-bending, lo-fi splatterfest from 2000 that mixes vampires, demons, action, crime, and gore. Borrowing its title from a Slayer song, the film also boasts a blistering black metal soundtrack. Cult filmmaker Brian Paulin (Bone Sickness) serves as writer, director, special effects artist, and lead actor, among other duties. His ambition overcomes the trappings of homegrown productions with fire and car stunts, miniature work, special effects, and a voyeuristic possum that stole the show during a sex scene.

VHS Fest 2023

The final film of the weekend was 1988’s The Brain, which reunited Bloody Birthday director Ed Hunt and writer Barry Pearson. Re-Animator‘s David Gale stars in the campy Canadian horror outing as a TV host who works with a sentient brain to control the minds of humans. It hits the ground running and rarely goes more than five minutes without a wild hallucination, death, or chase scene, which helped keep the audience awake into the wee hours of the morning.

Beloved genre personality Joe Bob Briggs who hosted his first annual Joe Bob’s Jamboree at the Mahoning in 2021 coined the mantra “The drive-in will never die,” and VHS has demonstrated similar immortality. Pairing the two at VHS Fest has proven to be an unassailable combination. Whether you’re local or traveling from out of state, everyone involved from the organizers and the Mahoning staff to the vendors and fellow patrons comes together to ensure Drive-In VHS Fest is a success on all fronts each and every year.

VHS is happiness, indeed.

VHS Fest mahoning

Editorials

What’s Wrong with My Baby!? Larry Cohen’s ‘It’s Alive’ at 50

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Netflix It's Alive

Soon after the New Hollywood generation took over the entertainment industry, they started having children. And more than any filmmakers that came before—they were terrified. Rosemary’s Baby (1968), The Exorcist (1973), The Omen (1976), Eraserhead (1977), The Brood (1979), The Shining (1980), Possession (1981), and many others all deal, at least in part, with the fears of becoming or being a parent. What if my child turns out to be a monster? is corrupted by some evil force? or turns out to be the fucking Antichrist? What if I screw them up somehow, or can’t help them, or even go insane and try to kill them? Horror has always been at its best when exploring relatable fears through extreme circumstances. A prime example of this is Larry Cohen’s 1974 monster-baby movie It’s Alive, which explores the not only the rollercoaster of emotions that any parent experiences when confronted with the difficulties of raising a child, but long-standing questions of who or what is at fault when something goes horribly wrong.

Cohen begins making his underlying points early in the film as Frank Davis (John P. Ryan) discusses the state of the world with a group of expectant fathers in a hospital waiting room. They discuss the “overabundance of lead” in foods and the environment, smog, and pesticides that only serve to produce roaches that are “bigger, stronger, and harder to kill.” Frank comments that this is “quite a world to bring a kid into.” This has long been a discussion point among people when trying to decide whether to have kids or not. I’ve had many conversations with friends who have said they feel it’s irresponsible to bring children into such a violent, broken, and dangerous world, and I certainly don’t begrudge them this. My wife and I did decide to have children but that doesn’t mean that it’s been easy.

Immediately following this scene comes It’s Alive’s most famous sequence in which Frank’s wife Lenore (Sharon Farrell) is the only person left alive in her delivery room, the doctors clawed and bitten to death by her mutant baby, which has escaped. “What does my baby look like!? What’s wrong with my baby!?” she screams as nurses wheel her frantically into a recovery room. The evening that had begun with such joy and excitement at the birth of their second child turned into a nightmare. This is tough for me to write, but on some level, I can relate to this whiplash of emotion. When my second child was born, they came about five weeks early. I’ll use the pronouns “they/them” for privacy reasons when referring to my kids. Our oldest was still very young and went to stay with my parents and we sped off to the hospital where my wife was taken into an operating room for an emergency c-section. I was able to carry our newborn into the NICU (natal intensive care unit) where I was assured that this was routine for all premature births. The nurses assured me there was nothing to worry about and the baby looked big and healthy. I headed to where my wife was taken to recover to grab a few winks assuming that everything was fine. Well, when I awoke, I headed back over to the NICU to find that my child was not where I left them. The nurse found me and told me that the baby’s lungs were underdeveloped, and they had to put them in a special room connected to oxygen tubes and wires to monitor their vitals.

It’s difficult to express the fear that overwhelmed me in those moments. Everything turned out okay, but it took a while and I’m convinced to this day that their anxiety struggles spring from these first weeks of life. As our children grew, we learned that two of the three were on the spectrum and that anxiety, depression, ADHD, and OCD were also playing a part in their lives. Parents, at least speaking for myself, can’t help but blame themselves for the struggles their children face. The “if only” questions creep in and easily overcome the voices that assure us that it really has nothing to do with us. In the film, Lenore says, “maybe it’s all the pills I’ve been taking that brought this on.” Frank muses aloud about how he used to think that Frankenstein was the monster, but when he got older realized he was the one that made the monster. The aptly named Frank is wondering if his baby’s mutation is his fault, if he created the monster that is terrorizing Los Angeles. I have made plenty of “if only” statements about myself over the years. “If only I hadn’t had to work so much, if only I had been around more when they were little.” Mothers may ask themselves, “did I have a drink, too much coffee, or a cigarette before I knew I was pregnant? Was I too stressed out during the pregnancy?” In other words, most parents can’t help but wonder if it’s all their fault.

At one point in the film, Frank goes to the elementary school where his baby has been sighted and is escorted through the halls by police. He overhears someone comment about “screwed up genes,” which brings about age-old questions of nature vs. nurture. Despite the voices around him from doctors and detectives that say, “we know this isn’t your fault,” Frank can’t help but think it is, and that the people who try to tell him it isn’t really think it’s his fault too. There is no doubt that there is a hereditary element to the kinds of mental illness struggles that my children and I deal with. But, and it’s a bit but, good parenting goes a long way in helping children deal with these struggles. Kids need to know they’re not alone, a good parent can provide that, perhaps especially parents that can relate to the same kinds of struggles. The question of nature vs. nurture will likely never be entirely answered but I think there’s more than a good chance that “both/and” is the case. Around the midpoint of the film, Frank agrees to disown the child and sign it over for medical experimentation if caught or killed. Lenore and the older son Chris (Daniel Holzman) seek to nurture and teach the baby, feeling that it is not a monster, but a member of the family.

It’s Alive takes these ideas to an even greater degree in the fact that the Davis Baby really is a monster, a mutant with claws and fangs that murders and eats people. The late ’60s and early ’70s also saw the rise in mass murderers and serial killers which heightened the nature vs. nurture debate. Obviously, these people were not literal monsters but human beings that came from human parents, but something had gone horribly wrong. Often the upbringing of these killers clearly led in part to their antisocial behavior, but this isn’t always the case. It’s Alive asks “what if a ‘monster’ comes from a good home?” In this case is it society, environmental factors, or is it the lead, smog, and pesticides? It is almost impossible to know, but the ending of the film underscores an uncomfortable truth—even monsters have parents.

As the film enters its third act, Frank joins the hunt for his child through the Los Angeles sewers and into the L.A. River. He is armed with a rifle and ready to kill on sight, having divorced himself from any relationship to the child. Then Frank finds his baby crying in the sewers and his fatherly instincts take over. With tears in his eyes, he speaks words of comfort and wraps his son in his coat. He holds him close, pats and rocks him, and whispers that everything is going to be okay. People often wonder how the parents of those who perform heinous acts can sit in court, shed tears, and defend them. I think it’s a complex issue. I’m sure that these parents know that their child has done something evil, but that doesn’t change the fact that they are still their baby. Your child is a piece of yourself formed into a whole new human being. Disowning them would be like cutting off a limb, no matter what they may have done. It doesn’t erase an evil act, far from it, but I can understand the pain of a parent in that situation. I think It’s Alive does an exceptional job placing its audience in that situation.

Despite the serious issues and ideas being examined in the film, It’s Alive is far from a dour affair. At heart, it is still a monster movie and filled with a sense of fun and a great deal of pitch-black humor. In one of its more memorable moments, a milkman is sucked into the rear compartment of his truck as red blood mingles with the white milk from smashed bottles leaking out the back of the truck and streaming down the street. Just after Frank agrees to join the hunt for his baby, the film cuts to the back of an ice cream truck with the words “STOP CHILDREN” emblazoned on it. It’s a movie filled with great kills, a mutant baby—created by make-up effects master Rick Baker early in his career, and plenty of action—and all in a PG rated movie! I’m telling you, the ’70s were wild. It just also happens to have some thoughtful ideas behind it as well.

Which was Larry Cohen’s specialty. Cohen made all kinds of movies, but his most enduring have been his horror films and all of them tackle the social issues and fears of the time they were made. God Told Me To (1976), Q: The Winged Serpent (1982), and The Stuff (1985) are all great examples of his socially aware, low-budget, exploitation filmmaking with a brain and It’s Alive certainly fits right in with that group. Cohen would go on to write and direct two sequels, It Lives Again (aka It’s Alive 2) in 1978 and It’s Alive III: Island of the Alive in 1987 and is credited as a co-writer on the 2008 remake. All these films explore the ideas of parental responsibility in light of the various concerns of the times they were made including abortion rights and AIDS.

Fifty years after It’s Alive was initially released, it has only become more relevant in the ensuing years. Fears surrounding parenthood have been with us since the beginning of time but as the years pass the reasons for these fears only seem to become more and more profound. In today’s world the conversation of the fathers in the waiting room could be expanded to hormones and genetic modifications in food, terrorism, climate change, school and other mass shootings, and other threats that were unknown or at least less of a concern fifty years ago. Perhaps the fearmongering conspiracy theories about chemtrails and vaccines would be mentioned as well, though in a more satirical fashion, as fears some expectant parents encounter while endlessly doomscrolling Facebook or Twitter. Speaking for myself, despite the struggles, the fears, and the sadness that sometimes comes with having children, it’s been worth it. The joys ultimately outweigh all of that, but I understand the terror too. Becoming a parent is no easy choice, nor should it be. But as I look back, I can say that I’m glad we made the choice we did.

I wonder if Frank and Lenore can say the same thing.

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