The used games market has been the center of a heated debate as to whether or not restrictions should be placed on the consoles and video games we spend our money on. We know where Sony and Microsoft stand; how about Nintendo? They’ve been surprisingly quiet on the subject, at least until now.
In an interview with Polygon, Nintendo of America president Reggie Fils-Aime shed some light on the subject, saying “The replayability of our content is super strong. The consumer wants to keep playing Mario Kart. The consumer want to keep playing New Super Mario Bros. They want to keep playing Pikmin. So we see that the trade-in frequency on Nintendo content is much less than the industry average – much, much less. So for us, we have been able to step back and say that we are not taking any technological means to impact trade-in and we are confident that if we build great content, then the consumer will not want to trade in our games.”
Looks like Nintendo’s plan to combat used games is by making games you won’t want to trade in. I’m okay with that.