Asian theatergoers must have a hair fetish as the symbol for the 2000’s J-horror craze was such, and now a brand new poster for It Follows partakes in the fun.
The international one-sheet flips the lead (Maika Monroe) around and gives us a very J-horror vibe (look at all of that luscious, evil hair!). But what I like about this poster is that it’s accidentally clever. You see, the way she’s standing on the poster, it looks as if she’s being followed (cool, right?) – albeit by the audience. I can’t read the text, so I can only assume this is a brilliant coincidence…
“For 19-year-old Jay (Maika Monroe), the fall should be about school, boys and weekends at the lake. Yet after a seemingly innocent sexual encounter she suddenly finds herself plagued by nightmarish visions; she can’t shake the sensation that someone, or something, is following her. As the threat closes in, Jay and her friends must somehow escape the horrors that are only a few steps behind.”
Monroe, who is becoming a legit Scream Queen, stars with Keir Gilchrist, Daniel Zovatto, Jake Weary, Olivia Luccardi and Lili Sepe.
I gave it a perfect score, calling it “a classical horror masterpiece.” Mike Pereira referred to as a creepy, mesmerizing exercise in minimalist horror” when reviewed out of the TIFF last September.
Also check out this clip that explains the stalker’s curse: