We’ve teamed up with UK post-metal band Sumer to bring you the exclusive music video premiere for “The Animal You Are”, the title track from their latest album. The video shows an older man (played by punk legend Bruno Wizard) waking up in a disoriented state. As he wanders through the city, he uses seemingly supernatural powers to accrue a gathering of people who attend a concert with him. What transpires afterwards is the mosh pit of a lifetime…literally.
Sumer explains the video:
There is a lonely and troubled man, lost in a power stranger than he can fathom, yet such a part of him he cannot escape it. He feeds on guilt, ecstasy, confusion and remorse, his victims become lightning rods for their own emotions in exhausting and sometime deadly episodes. By day, he controls his power by escaping to the wilderness to sleep, far away from people. At night, it becomes too much. He must consume us, he must release us.
We feel very lucky that we have been able to work with such talented people on this project. Our lead man Bruno Wizard has been a creative force for many years as one of the pioneers of the punk movement and Will Ambler-Shaw as director has realised our vision from napkin concepts to his dark, brooding, outside of the box imagery.
If you’re a fan of Tool, A Perfect Circle, Soen, or bands similar to that, I think you’re really going to dig Sumer!
The band is doing a 15% reduction on all merch & albums via their Bandcamp.
Sumer online:
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