Interviews
‘Haunted Mansion’ – How Director Justin Simien Captured the Disney Ride’s Subversive Tone [Interview]
Disney’s Haunted Mansion has officially materialized in theaters nationwide, unleashing 999 grim grinning ghosts upon audiences.
Justin Simien (Dear White People, Bad Hair) directed the new live-action adaptation of the famous, long-running Disney theme park attraction from the screenplay by Katie Dippold (Ghostbusters, “Parks and Recreation”).
Bloody Disgusting spoke with Simien for the film’s release about capturing the unique tone of the dark ride and what stars LaKeith Stanfield and Chase Dillon brought to the production.
The family-friendly feature emphasizes humor, but Haunted Mansion doesn’t shy away from inducing frights or tugging at the heartstrings.
Simien took the gateway scares seriously, stemming from his lifelong love of horror that began in childhood. The director’s origins with horror give insight into his approach to crafting gateway scares that don’t talk down to the film’s younger audience.
“One of my core memories is watching Nightmare on Elm Street at five years old. My aunt Zara just let me watch it, and that blew me away,” Simien explains. “First of all, I was too young to really understand the implications of it, but there was something in my queer, Black heart that just related to Freddy and related to the horror fantasy of it all. And yeah, I remember being a little kid, and I didn’t like kiddie stuff. I knew when a movie was gaslighting me or telling me the world is all rainbows and puppy dogs. And weirdly enough, I loved Disney movies growing up because of that.
“With my cinematographer and my production designer, we watched the sequence in Snow White a few times where she gets lost in the woods. It is a brilliantly executed example of cinematic horror, and it’s right there in the middle of the first Disney feature film for children about a princess. So, I never felt shy about going there, and I made the movie I’d want to see at Chase Dillon’s age and the movie I wanted to see at LaKeith’s age and my age. That was just my approach going into it.”

Owen Wilson as Father Kent in Disney’s HAUNTED MANSION. Photo courtesy of Disney. © 2023 Disney Enterprises, Inc. All Rights Reserved.
The filmmaker’s approach to the distinct blend of comedy, gateway horror, and heart was as much about honoring his inner monster kid as ensuring he did the dark ride justice.
Simien tells us, “It’s something Walt Disney himself understood. It’s something that is baked into the DNA of the ride. I was inspired by and struck by the creative debate that happened when they were making this ride in 1968 between, should it be cute? Should it be funny? Should it be scary? Should it be musical? What should it be? And they landed on, yes, all of the above. That’s part of why the ride is so enduring. When you lean into the details, they’re quite subversive. Grim Grinning Ghosts, 999, that’s an interesting thing to see everywhere on a Disney ride. You look at some of these ghosts; they’re holding cocktail glasses, and it’s a subversive ride. You feel like when you’re on that ride, and I couldn’t put my finger on it as a kid, I wasn’t able to articulate until much later, but you feel like you’re seeing things you’re not supposed to see, and that’s part of the thrill of it.
“So from my standpoint, what I was doing was honoring the source material more than anything and responding to the kind of movie, as I said, I would want to see as a kid, but also the one I want to see right now from this material. And that ride is hilarious, and it’s sneaky, subversive, and it’s really fun, charming, and wholesome too. I don’t know how they did it, but that was the goal point; that was the bar we were trying to rise to.”

(L-R): Chase Dillon as Travis, Rosario Dawson as Gabbie, LaKeith Stanfield as Ben, Owen Wilson as Father Kent, and Tiffany Haddish as Harriet in Disney’s HAUNTED MANSION. Photo by Jalen Marlowe. © 2023 Disney Enterprises, Inc. All Rights Reserved.
As fantastical as the inner walls of the Haunted Mansion itself can be, Simien took great care to pay tribute to its home city of New Orleans. Honoring the city’s essence was pivotal in the film’s casting.
Simien explains, “When I first signed up to do the movie, it was really important to me to have a Black lead first and foremost. Not for a political reason, although just being a Black gay man making movies, everything I do is somewhat politicized. But because it took place in New Orleans and because New Orleans is an 85% Black city, that might be the one ingredient of New Orleans that I didn’t necessarily feel in any of the lore of the mansion that I had encountered previously and that I thought was important. Once that decision was made, it was a small list of somebody who could bring general audiences into a character that is grieving and is kind of snarky, kind of hates people, and doesn’t know how to talk to children. That kind of person is hard to care about as a hero in a movie. And I had just seen LaKeith in Judas and the Black Messiah, and I thought it was remarkable how he made me care about somebody I should loathe in that movie.
“I thought, if he could do that with that kind of character, I know he can do this. He’s this charming, funny, soulful person. He, to me, is right there on the cusp of being a big leading man, a star. Then when we thought about who the kid should be, Carmen Cuba, who casts the movie with me, Chase Dillon was literally the first name that anyone brought up. It wasn’t even a question. We had all seen Underground Railroad and thought he was remarkable there. But then, meeting him, he is so funny and so wise above his years. If anything, we had to keep reminding him, ‘You’re nine in the movie.’ Like a real nine, but just born to do this. I mean, he’s remarkable. He’s got that Haley Joel Osment thing where you can’t believe so much soul and heart and craft is coming from this little body, but it is.”
Disney’s Haunted Mansion is in theaters now.
Interviews
Paul Tremblay on Fighting AI with Horror in New Novel ‘Dead But Dreaming of Electric Sheep’
Paul Tremblay didn’t start his writing career believing he’d be battling machines over the sanctity of his job, but like so many writers of his generation, the battle found him. In the years since Large Language Models (LLMs) and neural networks started gaining traction as an advertised shortcut to creativity, Tremblay has been active in lawsuits to prevent the use of his works in training AI models, and he’s found that, with each new project, he has to consider the possibility that some LLM, somewhere, is going to latch on to what he’s creating.
“Now I feel like I’m thinking about, ‘Man, how am I going to write things that would be really hard or impossible for an AI to replicate?’,” Tremblay told me, speaking by Zoom from his home in Massachusetts. “Maybe some of that is ego. I’m sure every writer thinks, ‘Oh, an AI could never write what I write.’ Yes, I’d be lying if I said that wasn’t part of the thought process.”
While that’s something Tremblay might consider with any new work at this point in his career, the Bram Stoker Award-winning author of A Head Full of Ghosts, The Cabin at the End of the World, and many other novels and short stories tackled it in a more direct way with his latest book. Inspired by Philip K. Dick, Harlan Ellison, and the quirky humor of the Coen Brothers, Dead But Dreaming of Electric Sheep is Tremblay’s attempt at a sci-fi-horror mash-up that’s both darkly funny and existentially nightmarish. It’s also, in his own words, a screed against the movement by AI companies to supplant human artists.
“I didn’t want to make it too didactic, but no, I playfully described this book as an anti-AI screed,” he said. “This book, in particular, was driven by anger and frustration, for sure. Not every book is going to be driven that way.“
Despite the emotions that fueled it, Dead But Dreaming of Electric Sheep does not read like a screed. Instead, wielding offbeat humor and tech concepts that feel both lived-in and frighteningly tactile, the book lays out tandem narratives all building to the same conclusion, each of them exploring our relationship to machine learning in a different way. One of these narratives belongs to Julia, a former gaming streamer looking for a new challenge in life, who gets a call from a California tech company with an interesting offer.

Paul Tremblay in documentary series “First Word on Horror”
The company has, it seems, implanted some new technology in a brain-dead middle-aged man which will, in theory, allow them to pilot the man’s body through a rudimentary, still-developing system of controls. Julia, with her gaming background, would be the pilot, in her own way just as much a test subject as the human vegetable she’s controlling.
Julia is a Gen Z streamer with an omnivorous pop culture appetite, inspired by Tremblay’s own adult children, who riffs on The Big Lebowski constantly and calls her strange new meat puppet “Bernie” in reference to Weekend at Bernie’s. Her wide frame of reference, and her interest in art and stories far beyond video games, is in part informed by Tremblay’s own experiences with Gen Z, and in part a response to AI companies who scrape art and culture as a means of consuming it for reference without really experiencing a story.
“I know that one of the arguments that OpenAI and other tech companies are trying to make is like, ‘Hey, you writers, you artists, you take pop culture, you take your influences, and you create something. That’s just the same thing that the bots are doing.’ And it’s just not,” Tremblay said. “I wanted to have Julia have her outlook informed by all this pop culture, and I wanted to make that feel really human as a way to show how inhuman the AI is.”
The other side of the story belongs to “Bernie,” who’s addressed in his point-of-view chapters as “You.” In these chapters, the technology in Bernie’s body starts to flicker images through his seemingly dead brain, delivering half-remembered imagery and perspective in a nod to the “hallucinations” of an AI model groping for understanding it can never reach. These chapters in particular show off Tremblay’s flair for formalist shake-ups, and echo the kind of hyperstimulated writing that Dick and Ellison made so influential.
“I think it was more just the general Philip K. Dick feeling of ‘The world is so strange,'” Tremblay said. “He’s a lot funnier, I think, than maybe a lot of people credit him. That’s definitely what I was thinking of when writing the book.“
Bernie’s chapters embody the strangeness of Dead But Dreaming of Electric Sheep, presenting imagery that’s at times puzzling, at times eerily filmic, and always unnerving. They also mirror Julia’s own journey in fascinating ways as the odd couple – the Gen Z gamer and the middle-aged vegetable – traverse the United States, and the tech in Bernie’s body wakes up to the possibilities of using his flesh for its own purposes. It’s a compelling narrative technique, but it presented some new writing challenges for Tremblay.
“I quickly realized I couldn’t write this book the same way I have in the past,” he said. “By that, I mean all my other novels I had written in the order in which it was presented, even things that are nonlinear, which is most of them. I knew I couldn’t do that in this book. It’s not a spoiler, but hopefully the readers figure out pretty early that the Bernie chapters are a little bit of a preview of the next chapter from Julia, what’s actually happening with Julia. It’s all refracted from him.”

Mary Roach’s Stiff
Dead But Dreaming of Electric Sheep began with a simple image, inspired by Tremblay’s reading of Mary Roach‘s book chronicling the history of our treatment of corpses, Stiff. As he read, Tremblay imagined a body sitting on an airplane, remote-controlled by someone else. At the time, it was a “silly what-if” concept, filed away in his head. Years later, when he became an author suing a tech company to keep AI from scraping his work for ideas, it started to feel frighteningly plausible, taking the “silly what-if” into the territory of a high-concept horror show about what happens when we try to exploit and commodify uniquely human aspects of consciousness.
“It stuck with me,” Tremblay said of that what-if imagery. “And then a few years later, when I was a part of the case suing OpenAI on behalf of writers, that what-if suddenly didn’t seem as silly. The more I learned about how that corporation operates and without really any sort of ethical thought to anything, I was like, ‘Oh, I’m going to play with that. That’s actually happening.”
So, what if someone actually in favor of generative AI picks up Tremblay’s self-described “anti-AI screed?” He hopes that, at the very least, he’s made the ride enjoyable in a distinctly human way that might begin to reshape the conversation.
“I think that was another reason why I wanted to have the humor,” Tremblay said. “If people are reading this book who aren’t on the side of like, ‘Hey, LLMs taking authors’ books is bad,’ maybe if they read something that’s cut with some humor, that maybe they’ll be more easily swayed.”
Dead But Dreaming of Electric Sheep is now in bookstores everywhere.

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