VIVA Pictures has announced that they have acquired the U.S. rights to the Mexican horror brand Mórbido with initial plans set for a movie label that will roll out three films: The Ouija Summoning, Charlie Charlie, and Effigy.
VIVA president Victor Elizalde gushes, “We’re extremely excited by the myriad of opportunities that exist with the Mórbido brand and lifestyle. Horror and sci-fi fans are typically the most loyal followers of any type of genre. The audiences behind the platforms that Pablo has created are indicative of this fact and we look forward to expanding Mórbido’s presence into the U.S. and Canada.
Meanwhile, Mórbido CEO Pablo Guisa Koestinger explains, “It is wonderful to see Mórbido expanding globally. As the creator of the brand as well as being a fan myself, I am looking forward to seeing this partnership truly grow. Mórbido has become a reference in horror as well as a lifestyle and we are happy to be sharing it with the U.S.”
About Mórbido:
Mórbido was conceived in 2007 as an International Horror and Fantasy Film Festival. It was created to serve as a window to promote Mexican films and revive the long tradition of producing horror and fantasy films in México. After its first event in 2008, Mórbido quickly evolved to become something greater than merely a festival; it became the largest Spanish-speaking multi-platform content promoter and content creator related to fantasy and horror.